Over-the-Top (OTT) Internet television is all about the delivery of video content from video service providers to end users(viewers) over the public Internet. OTT services can be accessed by anyone who has a suitable high-speed connection to the Internet.
Likewise, IPTV or Internet Protocol television is the delivery of television content over Internet Protocol networks. IPTV is defined as the secure and reliable delivery to subscribers of entertainment video and related services. These services may include, for example, Live TV, Video On Demand (VOD) etc.
Components of OTT TV Platforms
The OTT platform provides all necessary features for OTT operators and completely covers the OTT distribution from a video source to a subscriber. MyWifi TV, which is a premium IPTV service is powered by a platform, iptvbroadcaster, which provides all these components. Here is a list of the most essential OTT platforms.
You need a Middleware solution for operators, management of video streams and delivery of content. Middleware is a computer software that provides services to software applications beyond those available from the operating system. It can be described as “software glue”. Middleware makes it easier for software developers to implement communication and input/output, so they can focus on the specific purpose of their application. Your middleware should have an intuitive dashboard with beautiful user interface and loads of functionality. It should also have a customer management system to manage the profiles of the customers. An inbuilt billing system is a must widely accepted payment gateways. Other important middleware features one can include are easy to use customer portal to allow them to see there subscriptions, load balancing system and a statistics and reports portal.
You will need media server for live streaming in unicast . Moreover, media server software will help you keep a track of statistics and information on the content preference of your viewers, sending this data back to Middleware.
It is also useful for monitoring subscriber activity, but it can also be used to live stream between two stations. Your media servers should support the following features- Adaptive Streaming, CDN Node Capabilities, Output Unicast Streams, and should Balance load.
As a part of encoding and decoding your, systems should be capable of data from digital and analogue inputs and transforming them into a high definition viewing experience. Your coder should integrate well with other components of your IPTV platform. It should have facilities like adaptive streaming, simple web interface to configure the server and most importantly the flexibility to scale i.e. the ability to increase the number of channels. Lastly, your coder should be cost effective through the application of hardware acceleration technologies.
Video on Demand
The VOD component should support Adaptive Live Streaming (HLS / HTTP), should prepare content automatically and provide secure access to content. Video on Demand (VoD) allows users to access pre-recorded content whenever they want i.e. when they demand. Like other components, your Video on Demand component should be able to integrate properly with other components.
Your player is again going to be crucial in deciding the success of your IPTV business. It should have the facility of Livestreaming and playback from repository. Moreover, the simple functionality of rewinding live streaming is appreciated by the end user. Similarly, other common features like, parental control, ad insertion, In app purchases can also be included in your multiplatform player.
IPTV is gaining more and more popularity with time. If you are thinking about starting an IPTV business, you need to know the various aspects of this business including the components discussed above. This will help you make an informed decision while choosing the vendors.